Vogue Creative Direction
An introduction to creative direction as a profession, with insights into how fashion design or brand vision is created and executed.
Our Vogue Creative Direction online course is designed for anyone with an interest in, and fascination for the creation of exciting, engaging visual communication concepts. Perfect for those wishing to explore a range of different aspects of Creative Direction and understand the broad spectrum of creative roles that exist in this profession, including Brand Director and Art Director. This is an interactive online course, aiming to enhance your content creation style, technique, and suitability to an audience.
This course provides an introduction to the principles of Creative Direction as a profession, uncovering insights into how fashion design or brand vision is created, conceptualised, planned, and successfully executed. You will learn how to tap into your own creative vision, and explore how visual and real-life experiences are created to attract consumer and audience attention in the fashion and the creative industries. You will also gain insights into how a Creative Director works with a team and leads the creation of their visionary ideas, and explore what the future of Creative Direction as a role in the industry might look like.
Every week there will be a range of activities for you to get involved with some of these will be individual, and some you will do during live sessions with the rest of the group studying on the course.
Structure
This online course allows you to work through the content at your own pace, making it ideal for professionals and students looking to advance their skills in creative direction. Each module focuses on a key aspect of the role, combining theoretical insights with practical applications.
Course Themes
The Job of a Creative Director: Roles & Responsibilities
Developing a Creative Direction: Ideation & Insight
Defining a Concept: Products & Presentation
Communication Strategies: Messages, Interfaces & Experiences
Directing Creativity: Building a Dream Team, Brand Management & Collaboration
Future Creative Directions
Modules
This course covers key aspects of entrepreneurship, strategy, and innovation in the fashion, media, and creative industries. Each module is designed to equip you with the knowledge and practical skills needed to turn your business ideas into reality:
The Principles of Creative Direction
Understand the foundational concepts of creative direction. This section introduces the core responsibilities and skills needed to shape and guide a brand’s creative vision.
Developing a Creative Vision
Learn how to craft and refine a unique creative vision that aligns with brand values and market positioning, setting the stage for impactful brand identity.
Defining Brand Language
Explore how to establish a clear, consistent brand language that communicates effectively with your audience across all touchpoints.
Communication Strategies
Focus on creating strategies that deliver your brand’s message through compelling storytelling, visual aesthetics, and multi-channel communication.
Messages, Interfaces & Experiences
Dive into designing brand experiences that engage audiences across various platforms, ensuring cohesive messaging through digital and physical interfaces.
Building a Dream Team
Gain insights into assembling and nurturing a creative team, ensuring the right mix of talent and skills to execute your vision successfully.
Managing Creativity & Collaboration
Learn how to balance creative freedom with effective management. This part covers techniques for fostering collaboration while maintaining a clear direction.
Future Creative Directions
Look ahead to emerging trends and innovations, helping you anticipate and shape the future of creative direction within fashion and media industries.
Schedule
Course Dates
- 13 January 2025 – 07 March 2025 | Book Now
- 31 March 2025 – 23 May 2025
- 23 June 2025 – 15 August 2025
- 06 October 2025 – 29 November 2025
Class Days & Times
Flexible online study
Accreditation
Accrediting Body & Award Structure
This programme is awarded by Vogue College of Fashion. It is structured as an eight-week online course. The programme combines academic rigour and industry engagement with practical and professional skills, drawing on the expertise of Vogue’s wide network of industry professionals.
Credits
The course carries no credits within the UK’s Regulated Qualifications Framework (RQF).
Careers
This programme contains modules, experiences and opportunities designed to equip you with the essential skills, knowledge and practice crucial for a successful fashion career, from personal development to professional practice.
Within the course content, there will be many career and professional development elements and activities available to you.
Previous Vogue College students have gone on to work at: Condé Nast, Vogue, Glamour, Aisle 8, Net-A-Porter, Harvey Nichols, L’Oréal, Hayley Menzies, Grazia, HanSpringett LTD (AKA H-Lans), GQ, Harper’s Bazaar Arabia, WGSN, TikTok, Tatler, Louis Vuitton and many more.
Technology
Hardware Requirements
Laptop
PC / Mac desktop
Mobile / Tablet device
Operating System Requirements
Windows 7 or higher (recommended)
MAC OS X 10.6 (Snow Leopard) or higher (recommended)
The latest operating system on mobile / tablet devices
Visual & Audio Requirements
Speakers and microphone, or headset
Webcam
Fees
| UK Student | International Student |
|---|---|
| £850.00 | £850.00 |
We offer course fee reductions to alumni. Visit our Terms & Conditions for more details.
Tuition fees may increase annually in response to market conditions.
Deposit Payment & Instalment Options
To secure your place on the course, the tuition fee must be paid in full at the point of booking. Please note, there is no deposit option available for bookings.
Students do not have the option to pay the tuition fee in instalments for this course.
Student Loans, Scholarships, & Bursaries
Students studying at Vogue College of Fashion are currently ineligible for student loans.
Admissions
We seek applicants with a passion for fashion, media, and luxury lifestyle industries, ready to make an impact on the future of fashion. Book your place directly with the College, ensuring all required documents are submitted.
How to Book
Whether a UK or international applicant, you should book your place directly with the College here. All required documents outlined in our full admissions requirements must be included with the application. For enquiries regarding entry requirements or the admissions process, contact our Admissions Office.
Deadline
Online Courses remain open to book two days following the start date of the course.
